About Gray DI
We help education clients develop data-informed institutional strategies that maximize outcomes for students, the school, and its constituencies.
Introduction to Gray DI
Gray DI provides the only complete academic Program Evaluation System (PES) for higher education.
Combining software, data, and facilitated processes, Gray’s PES enables institutions to make data-informed program decisions that strengthen relationships among faculty and administrators. PES includes current, local data on student demand, plus jobs, skills, and competition for more than 1,500 academic programs. PES corrects profound errors in many widely-used labor market data sources. For example, IPEDS reports several hundred thousand online completions in the wrong states – the headquarters locations of the institutions; Gray puts them back in the markets where the students live. PES also provides easy-to-understand dashboards that use internal data to track program economics, academic performance, and demographics data. PES enables collaborative, data-informed program evaluation and ongoing program portfolio management, which allows institutions to adapt to a rapidly changing environment. By strengthening program evaluation and management, PES increases enrollment, and strengthens financial results.
Our Promise
We provide the only complete academic Program Evaluation System: PES. Gray DI is trustworthy, insightful, innovative, collaborative, and reliable. We are champions of higher education.
Our Purpose
We provide innovative, leading-edge software that provides easy access to data streams critical to academic program evaluation and management.
Our Software
PES enables data-informed, collaborative program evaluations that increase enrollment, strengthen financial performance, and improve student outcomes. PES is available as an annual or multi-year subscription.
Our Belief
Higher education plays a vital role in our society. It prepares students for meaningful careers and transmits our culture and knowledge to the next generation.
We care about higher education because we believe it plays a vital role in our society.
Read our latest news and insights:

BSN-Prepared Nurses Are Vital to Better Patient Outcomes
The demand for BSN-prepared nurses is rising—and with good reason. As healthcare systems seek to improve patient outcomes and meet evolving workforce expectations, nursing education is under increasing pressure to keep pace. But recent trends reveal a complex picture. From shifting enrollment patterns to growing capacity challenges, there’s more beneath the surface than meets the eye.

Computational Social Science: Understanding and Shaping Our Digital World
With billions of users worldwide, social media has become a powerful force shaping how people communicate, form relationships, and engage with the world. Computational Social Science (CSS) uses data and advanced analytical tools to uncover the deeper impacts of this digital behavior—from shifts in public opinion to the spread of misinformation. Explore how CSS is being applied in real-world contexts, the growing demand for expertise in the field, and how new academic programs are preparing students to lead in an increasingly data-informed society.

Resources for Community College Program Evaluation
As student needs and workforce demands evolve, community colleges are rethinking how they evaluate and invest in academic programs. Assessing market demand—across career and technical education (CTE) and transfer pathways—is key to aligning offerings with real-world opportunities. Discover the essential data needed to make informed decisions, from employment trends and student interest to competitive insight. Whether launching new programs or reassessing current ones, it’s all about making data-informed decisions that serve both students and communities.

Trends in New College Program Announcements for March 2025
March 2025 brought a wave of new program announcements from colleges and universities — and with them, a clear view of where higher education is heading next. From healthcare and business to cybersecurity and technology, institutions are aligning new offerings with workforce needs while expanding access through online and flexible formats. Explore what these latest announcements reveal about shifting priorities, emerging trends, and the future direction of academic programs.

Diving Deep into the Blue Economy: Opportunities and Education
Beneath the ocean’s surface lies a vast, mysterious world teeming with life—and possibility. Despite covering most of our planet, the ocean remains largely uncharted, holding immense promise for economic growth, climate resilience, and scientific discovery. The blue economy is rapidly gaining momentum, blending long-standing industries like shipping and fisheries with bold new frontiers like marine biotech and ocean-powered energy. As it expands, so does the opportunity to lead its future through cutting-edge research, forward-thinking programs, and strategic vision.

Taking Control of Your Destiny: Why Margins Matter in Higher Education
Margins aren’t just a financial figure—they’re a strategic compass for navigating uncertainty. Discover how course-level cost and revenue analysis, contribution margins, and data-informed decision-making reveal the true financial impact of academic programs. With insights on why small programs often generate positive margins and why course cuts are often smarter than program cuts, this piece offers a clear, actionable framework for stronger financial decisions.
