Regional Vice President of Business Development

Remote – Full Time – US

Gray Decision Intelligence is searching for a seasoned, dynamic, self-motivated Regional Vice President of Business Development (RVP). The RVP will help develop relationships, close new sales, and renew Gray DI’s Program Evaluation System (PES) subscriptions. PES offers the best available data and software to help colleges and universities choose programs that attract students, lead to promising careers for graduates, and ensure the institution’s financial viability.

Gray DI is continuously enhancing PES to support other decisions and integrate AI. We will soon be able to offer predictive analytics, support natural language requests for data, and create text reports from our data.

Gray DI is a well-established, fast-growing, small business in a big market. We have 150 customers; our software revenue has increased by over 35% per year for several years and is profitable. We still have plenty of room to grow: there are approximately 3,500 colleges and universities in the US. 


  • Nurture leads and sell PES to new accounts
    • Ensure timely response to sales qualified leads (within 24 hours)
    • Hit activity targets for calls and emails
    • Create custom emails that use our data to enhance your credibility
  • Meet or exceed regional targets for new accounts and new revenue
  • Meet or exceed targets for revenue growth from existing accounts
    • Establish and maintain robust relationships with clients and our team:
      • Coordinate with Customer Success to onboard clients and ensure the adoption of our software modules
      • Coordinate with SVPs who may have relationships with these accounts
      • Use customized emails that use our data to enhance your credibility
    • Ensure accounts are well-informed about our latest solutions and resources
    • Propose and close sales for additional software modules to current accounts
  • Stay ahead of the curve by monitoring market trends, competitor activities, and emerging academic programs
  • Partner with marketing to execute compelling regional marketing initiatives to promote our latest solutions and insights
  • Uphold company values, cultivating a culture of trust
  • Compile and present insightful reports on regional performance to senior management


  • Proven experience and results in a leadership role, ideally as a Regional Vice President of Sales or similar
  • Excellent sales and negotiation skills
  • Comfortable discussing complex data, reports, and analyses
  • Proven track record of meeting sales and activity goals
  • Ability to build and maintain relationships with clients and key stakeholders, including Presidents, Provosts, and CFOs
  • Strategic thinker with strong problem-solving abilities
  • Excellent communication and presentation skills
  • Strong team player, able to work well with people at all levels and in a variety of roles, including Customer Success, Software Development, and Company Leadership, including frequent interaction with the SVP Sales, VP Marketing, and CEO
  • Willingness and ability to travel to higher-education conferences and Gray Workshops:
    • The workshops and conferences occur all over the country
    • The workshop and conferences run for 2-3 days
    • The industry conferences usually include both days on weekends (our workshops are done during the week)

Preferred, but not required (we are willing to teach the right candidate):

  • In-depth knowledge of the higher education industry, higher education software buyers, and market dynamics
  • CRM experience, ideally Hubspot Sales
  • Bachelor’s degree or equivalent 


  • Competitive salary that reflects your skills and experience
  • Comprehensive health and dental insurance to keep you healthy and focused
  • Retirement savings plan to secure your future
  • Generous paid time off and holidays to recharge and refresh
  • Professional development opportunities to help you grow and advance in your career

Join us at Gray Decision Intelligence and play a pivotal role in shaping the success of our innovative software solutions for higher education. Don’t miss this opportunity to be part of a dynamic and collaborative team. 

If you are interested, please send an email with your resume to

This job description provides a high-level overview of the responsibilities and requirements of the position. It is not exhaustive and may be subject to change or modification based on the company’s needs.

About Gray Decision Intelligence: Gray DI provides data, software and facilitated processes that power higher-education decisions. Our data and AI insights inform program choices, optimize finances, and fuel growth in a challenging market – one data-informed decision at a time.

Gray DI is an equal-opportunity employer and we value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.