Associate Vice President, Research

Elaine Millar

Gray Data

Using Data to Rebuild Trust and Confidence in Higher Education

Public trust in higher education is declining—but the data tells a different story. From lifetime ROI figures to real-world alumni outcomes and program-level financial performance, explore how institutions can use transparent, relevant data to show the enduring value of a college degree. Learn how to shift the narrative, build confidence among students and stakeholders, and make the case for higher education with evidence, not assumptions.

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May 20, 2025
Gray Insights

Computational Social Science: Understanding and Shaping Our Digital World

With billions of users worldwide, social media has become a powerful force shaping how people communicate, form relationships, and engage with the world. Computational Social Science (CSS) uses data and advanced analytical tools to uncover the deeper impacts of this digital behavior—from shifts in public opinion to the spread of misinformation. Explore how CSS is being applied in real-world contexts, the growing demand for expertise in the field, and how new academic programs are preparing students to lead in an increasingly data-informed society.

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April 22, 2025
Gray Insights

Resources for Community College Program Evaluation

As student needs and workforce demands evolve, community colleges are rethinking how they evaluate and invest in academic programs. Assessing market demand—across career and technical education (CTE) and transfer pathways—is key to aligning offerings with real-world opportunities. Discover the essential data needed to make informed decisions, from employment trends and student interest to competitive insight. Whether launching new programs or reassessing current ones, it’s all about making data-informed decisions that serve both students and communities.

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April 16, 2025
Gray Insights

Diving Deep into the Blue Economy: Opportunities and Education

Beneath the ocean’s surface lies a vast, mysterious world teeming with life—and possibility. Despite covering most of our planet, the ocean remains largely uncharted, holding immense promise for economic growth, climate resilience, and scientific discovery. The blue economy is rapidly gaining momentum, blending long-standing industries like shipping and fisheries with bold new frontiers like marine biotech and ocean-powered energy. As it expands, so does the opportunity to lead its future through cutting-edge research, forward-thinking programs, and strategic vision.

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April 8, 2025
Gray Insights

The AI Revolution in Healthcare: Emerging Educational Opportunities

Artificial intelligence is making bold strides in healthcare, opening doors to faster treatments, smarter diagnostics, and entirely new approaches to care. As the field evolves, so do the educational pathways preparing tomorrow’s professionals. Discover the key areas driving this transformation—and the programs beginning to rise in response.

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March 27, 2025
Gray Insights

Biomimicry: Learning from Nature’s Genius

What if nature held the blueprint for our next big innovation? Biomimicry—a practice rooted in learning from the strategies and designs found in the natural world—offers a fresh perspective on solving complex challenges. Discover how this nature-inspired approach is influencing everything from cutting-edge technology to emerging academic programs, and what it could mean for the future of innovation and education.

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March 25, 2025
Gray Data

Business Analytics Master’s: Boom or Bust?

Should you launch, grow, or rethink your Business Analytics master’s program? Recent data reveals surging student demand, strong career outcomes, and signs of sustained growth. But there’s a catch: regional market saturation could limit your success if not carefully assessed. Discover how national trends, employment metrics, and competitive intensity intersect—and what your institution can do to stand out in this fast-growing, high-stakes program space.

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March 21, 2025
Gray Insights

What Does it Really Mean to Cut a Program?

When financial pressures rise, colleges and universities often consider cutting academic programs to balance budgets—but is this truly effective? Cutting a program can seem like an easy solution, yet the financial impact is complex, with potential enrollment and revenue losses that may outweigh the savings. Explore the nuanced economics of program cuts, using a real-world example to reveal how revenue, costs, and contribution margins intersect. Discover why a data-informed approach to evaluating program economics is crucial for making strategic, sustainable budget decisions.

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November 5, 2024
Gray Data

US Needs More Cyber Warriors: Program Opportunities on the Rise

In the first half of 2024, several US higher education institutions faced significant cyberattacks, spotlighting a growing crisis and opportunity. These incidents highlight the urgent need for cybersecurity professionals. As interest in cybersecurity programs surges, higher education has a unique opportunity to turn this challenge into a strategic advantage. Discover how institutions can mitigate cyber threats while preparing students for high-demand careers, securing both their futures and those of their students.

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July 25, 2024
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