Associate Vice President, Marketing

Mary Ann Romans

Gray Data

New College Degree Programs Announced in December 2023

Discover the latest college degree programs introduced in December, spanning healthcare, computer sciences, engineering, and business. These programs promise innovation and opportunity, but it’s essential to evaluate their alignment with your institution’s goals, quality, demand, job prospects, competition, and economic feasibility. Stay at the forefront of higher education with these exciting possibilities.

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Gray Insights

Academic Program Prophecies: We’ve Seen the Future, and Sometimes It’s Pretty Weird

Each year we use meticulous analysis to distinguish fleeting trends from genuine opportunities in emerging academic programs. Explore the rise of Generative AI, the promise and hurdles of Cellular Agriculture, the landscape of Space Commercialization, and the dual nature of Quantum Computing’s development. Join us as we revisit past predictions and envision the future of academia in our 2024 Emerging Academic Programs to Watch webinar.

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Gray Insights

Competing for Enrollment with Emerging Academic Programs

Discover how innovative programs not only attract students but also secure a competitive edge in today’s educational landscape. Learn how understanding emerging trends and harnessing interdisciplinary opportunities can drive enrollment, revenue, and success.

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Gray Insights

Sharing the Success of Growth in Higher Education

Uncover untold success stories in higher education! Join Robert Atkins’ podcast, “Grow Grow Grow: Stories of Success in Higher Education.” Explore enrollment growth, student outcomes, and visionary leadership. Gain insights from Melissa Morriss-Olson, George Burnett, and Matthew Crellin on faculty engagement, alternative credentials, and data-informed success. Embrace innovation, change, and the power of data.

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Gray Insights

New and Emerging Academic Programs for 2023

Discover the emerging academic programs that could shake up higher education in 2023! From the Creator Economy to Energy Storage, Climate Change Adaptation, and the Science of Well-Being, these innovative emerging programs address cultural shifts, new technologies, and scientific breakthroughs that are shaping the world. Learn how early adoption of emerging programs can positively impact both students and schools, and position them for success in a changing world.

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Gray Insights

Don’t Be Duped by Misleading Labor Market Data

Don’t let misinformation misguide your academic program decisions! The prevalence of double-counted job postings, outdated data, and anomalies in labor market data are serious problems that could lead you down the wrong path. Don’t be deceived by bad data! Find out how to vet and clean your labor market data to avoid being misled.

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Gray Insights

Smart Plants Offer a Garden Variety of Academic Program Opportunities

Imagine plants that can sense danger, communicate with each other and even act as radio stations. The world of smart plants is here, and it’s not just a fantasy from a Disney movie. Explore the multidisciplinary growth potential for academic programs and careers in the emerging field of smart plants, from phytoremediation to the Internet of Plants and beyond. Take a leaf of faith and discover the exciting possibilities of this fascinating field.

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Gray Insights

How Climate Change Could Lead to New Opportunities for Higher Education

Are you prepared for a Jumanji-like world? Rising sea levels, natural disasters, and emerging societal shifts are the new reality. As climate change effects worsen, colleges and universities must launch new programs to prepare skilled graduates for the exploding job market focused on adapting structures, institutions, and society.

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Gray Insights

The Three Data Metrics of Student Demand for College Enrollment

Discover the key to successful academic program management: understanding student demand. Our analysis shows that this is crucial for predicting program success, and we’ll show you the three essential data metrics you need to evaluate it. Learn how to use IPEDS completions, enrollment data, and Google search volume to stay ahead of the curve, capitalize on current trends, and make informed decisions on program development and growth.

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