Gray Data

Gray Data

Using Data to Rebuild Trust and Confidence in Higher Education

Public trust in higher education is declining—but the data tells a different story. From lifetime ROI figures to real-world alumni outcomes and program-level financial performance, explore how institutions can use transparent, relevant data to show the enduring value of a college degree. Learn how to shift the narrative, build confidence among students and stakeholders, and make the case for higher education with evidence, not assumptions.

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May 20, 2025
Gray Data

April 2025 Higher Ed Program Trends: What’s New, What’s Next

As student interests and workforce demands continue to evolve, colleges are responding with a wave of innovative new programs — and April 2025 was no exception. From AI doctorates to short-form credentials in trades and tech, institutions are rethinking not just what they offer, but how they deliver it. Explore the latest trends shaping academic portfolios, and see how schools are using program launches as strategic levers for growth, access, and relevance.

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May 15, 2025
Gray Data

The AI Education Boom: Masters Lead the Charge, Community Colleges Join the Fray

AI education is booming—and it’s not just for tech giants or elite institutions. From soaring master’s degree enrollment to cutting-edge associate programs at community colleges, schools across the country are rapidly expanding AI offerings to meet rising employer demand. Explore the data behind this surge, the surprising role of community colleges, and what institutions should know to stay ahead in preparing tomorrow’s AI workforce.

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May 8, 2025
Gray Data

Business As Usual? Not Exactly.

Business degrees remain a cornerstone of higher education, but recent trends show student expectations and institutional strategies are shifting. With MBA applications rising in 2024 and flexible, tech-integrated formats gaining momentum, schools are adapting to meet evolving workforce demands. From AI-enhanced curricula to dual degrees and online options, what’s fueling renewed interest in business education—and how are institutions responding?

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May 1, 2025
Gray Data

BSN-Prepared Nurses Are Vital to Better Patient Outcomes

The demand for BSN-prepared nurses is rising—and with good reason. As healthcare systems seek to improve patient outcomes and meet evolving workforce expectations, nursing education is under increasing pressure to keep pace. But recent trends reveal a complex picture. From shifting enrollment patterns to growing capacity challenges, there’s more beneath the surface than meets the eye.

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April 24, 2025
Gray Data

Trends in New College Program Announcements for March 2025

March 2025 brought a wave of new program announcements from colleges and universities — and with them, a clear view of where higher education is heading next. From healthcare and business to cybersecurity and technology, institutions are aligning new offerings with workforce needs while expanding access through online and flexible formats. Explore what these latest announcements reveal about shifting priorities, emerging trends, and the future direction of academic programs.

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April 10, 2025
Gray Data

Business Analytics Master’s: Boom or Bust?

Should you launch, grow, or rethink your Business Analytics master’s program? Recent data reveals surging student demand, strong career outcomes, and signs of sustained growth. But there’s a catch: regional market saturation could limit your success if not carefully assessed. Discover how national trends, employment metrics, and competitive intensity intersect—and what your institution can do to stand out in this fast-growing, high-stakes program space.

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March 21, 2025
Gray Data

Higher Education’s Hottest New Program Announcements: What Trended in 2024

Explore the innovative programs colleges and universities are offering in 2024 to meet shifting student interests and workforce demands. From advancements in healthcare and technology to addressing critical societal needs, institutions are expanding their offerings in areas like Artificial Intelligence, Public Health, and Environmental Science. Discover the most notable new programs that are equipping learners with the skills to thrive in a rapidly changing world—and see what’s next on the horizon for higher education.

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December 17, 2024
Gray Data

Trending Now: Creator Economy College Programs Are Growing

The creator economy, projected to skyrocket to $78.91 billion by 2031, is transforming career opportunities, and higher education is rising to meet the moment. From degrees in digital media influence to certificates in influencer marketing, colleges are crafting programs that blend creativity with cutting-edge skills like AI, marketing, and content creation. As influencers redefine modern celebrity and employers prioritize social media expertise, these programs are shaping the next generation of industry leaders in a dynamic and ever-evolving field.

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November 26, 2024
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